Thursday, April 30, 2009

Happy Birthday Joanie!

How time flies and I am writing another blog about my birthday. It was a hard year for me being thirty even though I know it’s a milestone. It took a while before I understood that I am no longer twenty something. Up to these days I still can’t believe that I am already 31.

My being thirty is very eventful. Last year I really had a happy birthday. It was the year that I look forward on a lot of positive things in my life. A lot of positive things did happen. It amazed me and blew off my mind. How I wish I could only cite the good ones. But life is not just about sunny day, it’s also about how big storms will come along and sometimes you are not prepared.

I grieved as the two important people in my life passed away. They are the people who helped me mold who I am today. My Lolo Apo and Lola Nay. They are the people who anticipated the events that are bound to happen in my life. Now they will never witness them anymore. Up to now I still grieve. People grieve not just because a person dies but when something also dies. I’ve been thru a lot of hurting and pains. No one will understand exactly how I feel unless they are once in my shoes.

I realized the more you are being hurt the braver you get. You put courage in your heart and become your weapon. After the storm you will see the sun shines slowly and see the rainbow coming out. It signifies that life is more colorful after tragedies. You begin to hope for good things and start dreaming again.

It was on my being 30 that I became part of Saatchi & Saatchi as a Senior Art Director. Then I left my old condo and moved in to a bigger one. I also won the Jamie Oliver video competition that now opens the door of opportunity going to London. Just recently I accepted a new job in Saigon. I will soon work in a local advertising agency in Vietnam as Head of Creative Group. A lot of doors opened and I see big opportunities. Since I will be working in Vietnam, I plan to pursue a lot of things there. I want to have my Artist Chef in Saigon and at the same time continue my passion for food styling, food installation art and food photography. I’d also love to pursue my graffiti art in every walls of Ho Chi Minh and continue to paint every canvass that I’ll have. They said that a real artist once get hurt, the emotion ignites. They become more expressive and every little thing they do is magic. I hope one day I’ll have my own restaurant and finally have my solo exhibit. Probably in Vietnam when things work out. There are so many things to look forward.

As I move forward being thirty something I know that there will be pains and joys, defeats and triumphs; but as long as I live I will thank GOD for every single breath that I am alive. Now, as I start my new journey, I want to find someone who can embrace my dreams, who can appreciate my flaws, who can accept that life is not perfect and so am I, one who will hold my hand in any battles and will never leave me in any storms. Now that I learned my lesson, I have to prepare and be excited what life brings. I have to live my life now according to my purpose and not according to what I want.

I am happy being 31, and as my new shirt's caption says:

joanie xxx

Wednesday, April 29, 2009

Cannes Lions

56TH International Advertising Festival
June 21 - 27 / Cannes, France

Tomorrow is my last day at work. I am devoting my few hours to perfect my entry for this festival. Andrew Petch, our Australian Expat from Saatchi Singapore said that my idea is brilliant! If the juries will judge it, it's only a yes or a no. The simplicity of the idea can make me bring home a gold or just be grateful that I had this idea entered in Cannes. Saatchi & Saatchi Manila will have 10 entries and will be entered on different categories. My entry is for our client North Face. One of these days I will post it here and show you how my idea started.

I can't thank Andrew enough. Sometimes he makes me crazy because he is very very particular on details. Uncountable revisions everyday. I have on my desk all the printouts I made and all the Final Artwork's proof. Damn they are mountain of papers now! Well that I have to exaggerate. But seriously, Andrew will push us to the limit and there's this one funny day that I was skateboarding around the office and he gave me that strange look. Maybe he's thinking that I was slacking and not doing my North Face ad. So last Friday, he approached me and said: "Hey Joan, no more skateboarding today. You have to focus and finish your North Face. And this one, will not give you fame and money (pointing on the monitor with the DARI Creme stb I was doing at that moment) but that one, (pointing at my North Face Ad on my table) will make you famous and will give you big money." Oh well, he is God damn right! If by fate I win, it will do give me fame and for sure the money will follow.

So as I count the days before the announcement of winners, I will pray that somehow my idea will be appreciated and will be considered brilliant by the juries at Cannes Lions Festival. I can't thank GOD enough for all the blessings he's giving me. I am amazed everyday about my life and how He works in mysterious ways. I often find myself teary eyed and smiling almost everyday as I see the sky blue during day and how stars glisten every night. I consider my life as a journey full of surprises and lessons that I never stop learning and growing. Now I just don't say I am learning and growing but I make it happen everyday. I will prove to the world that one can change and it's for the better.

Lets go for the GOLD!!!

joanie xxx